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The lean startup : (Record no. 2830)

MARC details
000 -LEADER
fixed length control field 01572nam a22001817a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9780670921607
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.11
Item number RIE/L
100 1# - MAIN ENTRY--AUTHOR NAME
Personal name Ries, Eric,
245 14 - TITLE STATEMENT
Title The lean startup :
Sub Title how today's entrepreneurs use continuous innovation to create radically successful businesses /
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication London
Name of publisher Penguin Random House
Year of publication 2024
300 ## - PHYSICAL DESCRIPTION
Number of Pages 320 p. ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
520 ## - SUMMARY, ETC.
Summary, etc "Most startups are built to fail. But those failures, according to entrepreneur Eric Ries, are preventable. Startups don't fail because of bad execution, or missed deadlines, or blown budgets. They fail because they are building something nobody wants. Whether they arise from someone's garage or are created within a mature Fortune 500 organization, new ventures, by definition, are designed to create new products or services under conditions of extreme uncertainly. Their primary mission is to find out what customers ultimately will buy. One of the central premises of The Lean Startup movement is what Ries calls "validated learning" about the customer. It is a way of getting continuous feedback from customers so that the company can shift directions or alter its plans inch by inch, minute by minute. Rather than creating an elaborate business plan and a product-centric approach, Lean Startup prizes testing your vision continuously with your customers and making constant adjustments"--
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term New business enterprises.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Consumers' preferences.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Organizational effectiveness.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Accession Number Price effective from Koha item type
        IIIT Kottayam Central Library IIIT Kottayam Central Library General Stacks 24/02/2026 Aditya Books, 2025-26/039 dtd 26/11/2025 658.11 RIE/L 3279 24/02/2026 Books

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